Mapping out your next moves to boost revenue? Start by seeing how your email and SMS performance metrics stack up against the competition. In this 2025 benchmarks report, we share data based on a selection of billions of emails and text messages to help marketers across verticals including apparel & accessories, health & beauty, and more.

You’ll find:

– Key trends impacting your industry

– Benchmarks by business size, so you can compare apples to apples

– Email and SMS performance metrics broken out by ecommerce industry

– Detail on what “good” vs. “great” performance looks like (and how it impacts your bottom line)

– Expert insights and advice on next moves to improve your performance