When every second counts during peak season, manual supplier onboarding and poor product data quality can cost you conversions. New research shows that 40% of executives identify data synchronisation issues as critical barriers to competitive performance, with the impact felt most acutely during high-stakes holiday periods.

What you’ll discover:

• Why slow supplier onboarding directly threatens assortment sustainability and revenue
• How poor product data quality impacts conversion rates precisely when customer traffic — and expectations — are highest
• The hiddencost of manual catalogue management: inefficient data processes rank as the second-largest drain on revenue  after IT system failures
• How automated, supplier-centric catalogue platforms transform weeks of manual work into streamlined processes that scale with demand

Don’t let supplier data bottlenecks limit your holiday performance. Read the complete IDC study to learn how leading organisations are building the data foundations for both immediate peak-season success and future AI‑driven commerce.